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消费大国成“浪费大国”?家电“养老、退休”产业要跟上

  【SHANGHAIJIADIANWANG】ZHANGDAJIEJIEHUNDUONIAN,JIALIDEDIANQITIANZHILEBUSHAO,CONGZUICHUDE“SANDAJIAN”--DIANSHI、BINGXIANG、XIYIJI,DAOHOULAIGESHIGEYANGDEXIAOJIADIAN,JIAQILAISHAOSHUOYEYOUSHILAIJIAN。ZUIJIN,JIALIDEDAJIADIANXIANHOUDOUCHULEDIANMAOBING,KONGDIAOZAOYINTEBIEDA,XIYIJIDESHUAIGANGONGNENGYEBUGUANYONGLE。SHIXIUHAISHIHUAN?ZHAOSHEINI?ZHANGDAJIEHAIZHUOMOZHEBAYOUBENYOUZHONGDELAOSHICAIDIANYEHUANDIAO,MAIYIKUANDANGQIANZHENGLIUXINGDEZHINENGDIANSHI。ZHEIMEDUOCHANPIN,SHEJIBUTONGDEPAIZI,BUTONGDECHANGJIA,ZENMECHULIZUIJINGJI、ZUISHIHUI,HAIKAODEZHU?ZHEIRANGZHANGDAJIEFEILEBUSHAONAOJIN。

  张大姐面临的问题其实在我国并不少见,尤其是近年来,随着家电产品的迅速普及和更新换代,产品的维修、更换等都提上了日程。

  YIJIADIANXIAXIANGWEILI,GAIZHENGCEZI2008NIANKAISHIQUANMIANSHISHI,ZHIJINYIJIANGJIN10NIAN。JULEJIE,JIEZHI2012NIAN12YUEDI,QUANGUOLEIJIXIAOSHOUJIADIANXIAXIANGCHANPIN2.98YITAI。ZHEIQIZHONG,BUSHAOCHANPINYIDAOLEWEIXIUHUOGENGXINHUANDAIDE“NIANJI”。

  JIADIANXIAXIANGZHENGCESUODAILAIDEXIAOLIANGZHISHIQUANSHEHUIJIADIANCUNLIANGZHONGDEYIXIAOBUFEN,TONGJISHUJUXIANSHI,MUQIANZHONGGUOJIATINGDEJIADIANBAOYOULIANGZAI18YITAIZUOYOU。ANZHAOBUFENJIADIANQIYEDUIWAIGONGBUDE2%-3%DEDAJIADIANWEIXIULVJISUAN,JIADIANWEIXIUSHICHANGDERONGLIANGYIDAZHIQINGXI。ERSHIJIQINGKUANGKENENGBIYUSUANLVEGAOYIXIE,YIFANGMIANJIADIANQIYEGONGBUDESHUJUYUSHIJIQINGKUANGCUNZAICHURU,LINGYIFANGMIAN,SUIZHEHENDUOJIADIANSHIYONGNIANXIANDEZENGJIA,WEIXIULVYEHUITIGAO。

  YUCITONGSHI,JIADIANDESHENDUQINGXI、BAOYANGDENGFUWUDEXUQIUYEZAISHANGSHENG,YIBANLAISHUO,JIADIANDEQINGXI、BAOYANGDENGFUWUDESHOUFEIBIAOZHUNZAI200-300YUANMEIDAN。JUYUCE,DAO2020NIANJIADIANHOUFUWUSHICHANGDEGUIMOJIANGDA1WANYI,XIANGDANGYUZAIZAOYIGEJIADIANCHANYE。

  拥有如此庞大体量的一个市场,却缺乏相对成熟的运营模式和监管体系,导致分散在全国数亿家庭中的老旧家电,犹如留守的老人,既缺乏关爱,也缺乏善后的相关措施。家电产业要想健康、良性发展,光关注“出生率”还不行,“养老”、“退休”等措施和制度也要跟上。

超级大满贯  KEYISHUO,JIADIAN“SHANHOU”DEJUCUOSHIYIXIANGLIGUOLIMINDEDASHIYE。ZHONGSUOZHOUZHI,JIADIANDEHUISHOUCHULI,NENGGOUJIANGDINENGHAO,JIEYUEZIYUAN,FANGZHIFEIJIUJIADIANFEIFALIURUERSHOUSHICHANG;TONGSHI,TONGGUOKEXUEDEGONGYIJINXINGCHAIJIE、QIEGE、JINSHUFENLIDENGSHENDUCHULIGUOCHENG,JIANGYOUDUHAIDEWUZHIJINXINGWUWURANCHULI,KEYIJIANSHAODUIHUANJINGDEPOHUAI。

  目前市面上提供家电维修、保养、回收服务的企业主要分为三大类型:一是走街串巷的个体户,一是家电生产和销售企业,一是第三方家电服务平台。但局限于资金实力、企业规模、营销模式等局限,目前能够对家电消费链上下游资源进行深度整合的企业还为数极少,行业更是缺乏叫得响的知名品牌。

  今年“金九银十”家电销售旺季,上海交电家电商业行业协会联手袋回收,在“消费升级 惠民狂欢”的主题活动中,着力推进家电产业的消费升级和服务升级,尤其是后服务市场的规范和统一。作为第三方家电服务平台,袋回收将对目前无序的“回收队伍”进行整合收编,统一的工装、统一的工具、统一的作业流程和价格体系,上门回收并送至政府指定的处置机构。袋回收还将致力于环境生态保护,以强有力的“4+3”服务保障确保整个产业链达到安全可靠无害化的循环,最终达到多方面的共赢。

超级大满贯  YOUDANSHENGJIUYOUZHONGJIE,YOUSHIYOUZHONGCAISHIYIGERANGCHANYE、RANGSHEHUIJIANKANGCHIXUFAZHANDETAIDU。WOMENZAIXIANGSHOUJIADIANCHANPINJIWOMENDAILAISHUSHI、BIANLI、XIANGLEDETONGSHI,GENGYAOGUANZHURUHERANGJIADIANCHANPINHUISHOUZAILIYONG,FAHUIZUIDAHUAJIAZHI!

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SAOYISAO,ZUIXINZUIREJIADIANXINGYEDONGTAI,QUANWEISHUJU、ZHUANJIAGUANDIAN、XINWENREPINGJINZAIZHANGWO。WEIXINSOUSUO“SHANGHAIJIADIANWANG”/“shjiadian”JIKEGUANZHU,QIDAININDEDIANZANHUOPAIZHUAN!

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