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当前位置:超级大满贯 -> 频道 -> 空调 -> 行业动态->正文

家用空调产业:别了!高歌猛进的“昨天”

超级大满贯  DONGBIXIEZHEIPIANWENZHANGSHI,《DIANQI》JIZHEZHENGZAICANJIAGMCCDI5YITAIYASUOJIDEXIAXIANYISHI。GMCCZAI20DUONIANQIANGANGCHENGLIDESHIHOU,ZHIYOUYITIAOSHENGCHANXIAN,NIANCHANNENGBUGUO10WANTAI,RUJINDADAO8500WANTAI。GMCCYIJINGZHIZAOLE5YITAIYASUOJI,ZHANJIAYONGKONGDIAOYASUOJISHICHANGCHAOGUO30%DEFENE。RUGUOANZHAOZHEIGEBILIJIANDANDICESUANYIXIA,ZHONGGUOZAIGUOQU20NIANSHIJIANLILEIJISHENGCHANDEJIAYONGKONGDIAOYIJINGCHAOGUO15YITAI。

  ZHEISHIYIGEDUOMEKONGBUDESHUZI。

超级大满贯  ZHONGGUOJIADIANCHANYESIHUYIJINGXIGUANLEJIAYONGKONGDIAOZONGSHICHUYUGAOZENGZHANGHEGAOLIRUNDETAISHI。KONGDIAOXINGYEZAOJIULEGELIHEMEIDELIANGGEQIANYIYUANJIDE“BAIMA”,YECHENGWEIZHONGGUOZHIZAODEYIMIANHONGQI,YUSHIYOULE“RANGSHIJIEAISHANGZHONGGUOZAO”。

  HUIGUZHONGGUOJIADIANYEGUOQU20NIANDEFAZHANLICHENG,YIWEIYEJIELAOPENGYOUZHEIMEXINGRONG:DANGZHANGHONGKAISHIXUEXICAIDIANYEDESHIHOU,JIAYONGKONGDIAOSHICHANGZAIKUAISUZENGZHANG;DANGBINGXIANGHEXIYIJI“JIADIANXIAXIANG”SHENGENGSANSIJISHICHANGSHI,JIAYONGKONGDIAOZAIYIERJISHICHANGKUAISUZENGZHANG;DANGBINGXIANG、XIYIJIHECAIDIANYEKAISHIXIANRU“HOUZHENGCESHIDAI”DEDISUZENGZHANGQISHI,JIAYONGKONGDIAOSHICHANGZAIKUAISUZENGZHANG;DANGBINGXIANG、XIYIJI、CAIDIAN、CHUDIANSHICHANGDOUSHIQUZENGSUDESHIHOU,JIAYONGKONGDIAOSHICHANGHAIZAIGAOSUZENGZHANG。

  YUSHI,DANGLIANGNIANQIANDEYOUYICIGAOWENTIANQIXIAOHUALEJULIANGKUCUNSHI,JIAYONGKONGDIAOYEJIEJIWEIGAOGUANGONGTONGHUHAN:ZHONGGUOJIAYONGKONGDIAODENEIXIAOLINGSHOULIANGHENKUAIJIANGTUPO1YITAI!RANHOU,YEJIEKANDAOBAOKUOXIAOMIZAINEIDEYULONGHUNZADEJIAYONGKONGDIAOPINPAI“HURUYIYECHUNFENGLAI”,KANDAOZHONGDUOQIYEJIZHONGKUODACHANNENG,YEKANDAOLEGELIDIANQIZAI2018NIANYINGYESHOURUTUPO2000YIYUAN。DONGMINGZHUDUYINGLELEIJUN,GELIYIJIZHENGGEJIAYONGKONGDIAOCHANYEDOUZOUSHANGLELISHIDIANFENG。


  巅峰之后,是滑坡

超级大满贯  JINQI,ZHONGGUOYOUGUANBUMENCHUTAILEYIXILIECIJIXUQIUDEZHENGCE,TONGSHIJIXUQIANGLIXIANZHIFANGDICHANSHICHANGDEPAOMO。ZHEISHUOMINGLELIANGJIANSHI:QIYI,ZAIGUOQUYINIANLI,ZHONGGUODESHICHANGXIAOFEIXUQIUDIYUYUQI;QIER,CENGJINGRANGJIADIANXUQIUBAOFASHIZENGZHANGDEFANGDICHANSHICHANG,ZAIGUOQUYINIANYIJIWEILAIHENZHANGYIDUANSHIJIANNEIDOUBUSHIXUQIUDEZHUYAOLADONGLI。

超级大满贯  ZOUSHANGLISHIDIANFENGDEJIAYONGKONGDIAOCHANYE,ZAIGUOQUYINIANLIJIUCHUYUZHEIYANGDESHICHANGHUANJINGZHONG。YUCITONGSHI,ZHONGGUOJIAYONGKONGDIAOCHANYEHAICHUYUGUOREZENGZHANGHOUDEXUQIUTOUZHIZHONG、CHONGJIYEJIZAOCHENGDEDALIANGKUCUNXIAYIJIMAOYIZHANDEYINYINGLI。

  ZAI2018LENGNIANDEZUIHOUYIGEYUE,SUIRANQUANGUODUODICHUXIANCHUANGJILUGAOWENTIANQI,DANJIAYONGKONGDIAOYEWULUNGUONEILINGSHOULIANGHAISHICHUHUOLIANGZENGSUDOUXIAJIANGWEI5%YINEI,ZHEISHIYIGEWEIXIANDEXINHAO。YINCI,BENKANZAIQUNIANCISHIFABIAOWENZHANG《DANGGAOWENBUZAISHIDAAN》,TIXINGJIAYONGKONGDIAOQIYEZHENGMIANLINSHIFENJUDADESHICHANGTIAOZHAN。

  RANER,ZHONGGUOJIAYONGKONGDIAOQIYEZAI2019LENGNIANBIAOXIANDESHIFENJIJIN,YOUYULE3GEYUEZHIHOUKAISHIJIADAPAICHANLIDU,ZAISHICHANGHUANJINGBUJIA、LINGSHOUZHONGDUANCHUHUOSHOUKUN、XIANSHANGSHICHANGZENGSUDAFUXIAHUADEQINGKUANGXIA,JINGRANFAQILEYILUNZHANGDABANNIANZHIJIUDEBIQUNIANTONGQIHAIYAOGAODE“FENGKUANGPAICHAN”!

  ZHEIYANGDEFENGKUANGLINGSHANGYOUYASUOJIQIYEDOUGANDAOBUAN,ERFENGKUANGDEYUANYINZESHIDUOFANGMIANDE。QIYISHILONGTOUQIYEQIANGCHONGYEJI,QIANGSHICHUHUOXUSHUIQUDAO;QIERSHIDIERHEDISANMINGQIYELINGSHOUZHUANGTAIXIANGDUILIANGHAO,FALIBEIHUO;QISANSHIYIXIELUODIKUODADECHANNENG,BEIPOXUYAOZENGJIASHENGCHANGUIMO;QISISHIDONGBEIDENGMOUXIEQUYUSHICHANG,CHUXIANLEYUQIZHIWAIDEXUQIUKONGJIAN。

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  CONGCHUHUOFANGMIANLAIKAN,CHANYEZAIXIANJIANCESHUJUXIANSHI,2019LENGNIAN,ZHONGGUOJIAYONGKONGDIAOCHANLIANGDADAO1.48YITAI,TONGBIXIAJIANG4.4%(ZHEIYIZENGSUZAIQIANLIANGGELENGNIANFENBIEWEI13%HE39%)。QIZHONG,NEIXIAOLIANGWEI9169WANTAI,TONGBIXIAJIANG5.8%;CHUKOULIANGWEI5747WANTAI,TONGBIZENGZHANG2.2%。

  CONGLINGSHOUZHONGDUANLAIKAN,ZHONGYIKANGSHIDAITUIZONGSHUJUXIANSHI,2019LENGNIAN,JIAYONGKONGDIAOSHICHANGLINGSHOUEWEI1937YIYUAN,TONGBIXIAHUA8.4%;LINGSHOULIANGWEI5641 WANTAI,TONGBIXIAHUA6.4%。ZHEILIANGXIANGSHUJUZAICIQIANLIANGNIANJUNWEILIANGWEISHUYISHANG。

  《DIANQI》JIZHEJIANGQIZHIBAIDIJIEDUWEI:2019LENGNIAN,ZHONGGUOJIAYONGKONGDIAOXINGYEJINGLILEYOUGAOSUZENGZHANGZHIDIANFENGHOUDIAOTOUXIANGXIADEGUOCHENG。ZAIZHEIYIGUOCHENGLI,LINGSHOUZHONGDUANSHICHANGDEXIAHUATAISHIGENGJIAMENGLIE。

  GENGJIALINGYEJIEDANYOUDE,SHILINGSHOUZHONGDUANSHICHANGDEXIAHUATAISHIZAIZUIJINBANNIANJINYIBUKUODA。ZHONGYIKANGSHIDAITUIZONGSHUJUXIANSHI,2019NIAN1~7YUE,JIAYONGKONGDIAOSHICHANGLINGSHOUEWEI1387YIYUAN,TONGBIXIAHUAFUDUKUODAZHI10.30%;LINGSHOULIANGWEI4106.36 WANTAI,TONGBIXIAHUAFUDUKUODAZHI7.21%。

  LINGSHOUJUMIANBUJIADEQINGKUANGMANYANZHIGUOQUDUONIANCHIXUGAOSUZENGZHANGDEXIANSHANGSHICHANG。AOWEIYUNWANG(AVC)SHUJUXIANSHI,2019NIAN1~7YUE,JIAYONGKONGDIAOXIANSHANGSHICHANGZENGSUXIAJIANGZHI1.78%,YUANYUANDIYUGUOQUDUONIANDEZENGSUSHUIPING。

超级大满贯  JIAYONGKONGDIAODECHUKOUSHICHANGYEMIANLINGUOJIMAOYIMOCADETIAOZHANERCHUXIANXIAHUA。ZHONGGUOJIAYONGDIANQIXIEHUITIGONGDESHUJUXIANSHI,2019NIANSHANGBANNIAN,JIAYONGKONGDIAOLEIJICHUKOULIANGWEI3631WANTAI,CHUKOUEWEI69.3YIMEIYUAN,TONGBIFENBIEXIAJIANG2.3%HE7.4%。

  YUCHANXIAOGUIMOXIAHUATAISHIXIANGDUIDE,ZESHIJIAYONGKONGDIAOCHANNENGDEJINYIBUKUODA。ZAI2018LENGNIANGEQIYEFENFENKUOCHANZHIHOU,2019LENGNIANZHEIXIEKUODADECHANNENGKAISHITOUCHAN,TONGSHIXINGYERENGYOUXINZENGCHANNENGCHUXIAN。ZAISHICHANGGUIMOTINGZHIDEQINGKUANGXIA,JIAYONGKONGDIAOXINGYEZONGCHANNENGYIJINGJIEJIN2.5YITAI。

  RUGUORUCIJUDADECHANNENGWUCHUANFANG,NEIMEZHONGGUOJIAYONGKONGDIAOXINGYEJIANGCHUXIANZENYANGDEJUMIAN?

  滑坡后,还能反弹吗?

  ZOUSHANGLISHIDIANFENGDEJIAYONGKONGDIAOXINGYE,YIDIAOTOUXIANGXIADEZITAIZOUWANLE2019LENGNIAN,XINLENGNIANYIJINGKAIQI,JIAYONGKONGDIAOXINGYEHAINENGXIANGYIWANG“DAXIAONIAN”DEGUILVYIYANG,JINGLILESHICHANGXIAHUAHOUJIFANDANMA?

超级大满贯  DUOWEIJIAYONGKONGDIAOQIYEGAOGUANDOURENWEIHUIDAZHEIGEWENTIHENNAN,ERSHISHISHANG,ZHEIGEWENTIDEDAANBENSHENYEHUISHI:HENNAN。

  SHOUXIAN,WOMENLAIKANJIAYONGKONGDIAOCHANYEZISHENDEZHUANGTAI。2019LENGNIANJIESHUHOU,GENJUDUOFANGCESUAN,XINGYEDEQUDAOKUCUNYIJINGCHAOGUO5000WANTAI,SHENZHIYOUYEJIESHUJUJIDUANGUSUANHUICHAOGUO5500WANTAI。ERJISHIZHONGGUOJIAYONGKONGDIAOSHICHANGLINGSHOULIANGBUXIAHUA,ZHEIYIZONGLIANGYEJINWEI5600WANTAI——JINIANQIANJINGLIDEYIMUZAICISHANGYAN:QUDAOKUCUNYIJINGZUGOULINGSHOUSHICHANGXIAOHUAYIZHENGNIAN!HUANYANZHI,ANZONGLIANGJISUAN,JISHIZHEIYINIANKONGDIAOQIYEDOUBUSHENGCHAN,YEKEYIMANZUMUQIANDELINGSHOUXUQIU。ERZAISHANGYICICHUXIANZHEIGEZHUANGKUANGDESHIHOU,ZUIZHONGWANGJIDENEIYICHANGGAOWENTIANQIJIEJIULEZHONGSHENG,YEJIUSHICONGNEINIANKAISHI,JIAYONGKONGDIAOXINGYEKAISHIZAICIGAOGEMENGJINZHIZHIDIANFENG。DANZHEIYICI,GAOWENTIANQIHAIYOUCIJIZUOYONGMA?

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超级大满贯  YIJIUHUANXINHECHANPINSHENGJIZAILADONGXUQIUSHANGSHIJISHIYIHUISHI,YIJIUHUANXINBIRANSHENGJICHANPIN,ERCHUANGXINCHANPINDESHENGJIZETUIDONGYIJIUHUANXINDEYIYUAN。《ZHONGGUOTONGJINIANJIAN2018》XIANSHI,JIEZHI2017NIANMO,ZHONGGUOCHENGZHENJUMINDEJIAYONGKONGDIAOBAIHUYONGYOULIANGYIJINGDADAO128.6TAI。JUYUJI,2018NIANZHEIYISHUJUHUICHAOGUO130TAI。ZHEIYIWEIZHECHENGSHISHICHANGDEJIAYONGKONGDIAOXUQIUZHONGJIANGYIYIJIUHUANXINWEIZHU。DANSHIXUYAOZHUYIDESHI,CONGNEIXIAOCHUHUOLIANG(XUYAOJIRUGONGCHENGJI)LAIJIANDANJISUAN,GUOQU5NIANJIAN,ZHONGGUOJIAYONGKONGDIAOLEIJINEIXIAOLIANGYIJINGDADAO4YITAI,ZHEI4YITAIDEYONGHUJIBENBUZAIYIJIUHUANXINDEXUQIUFANWEINEI。ERGENJUGUOJIAXINXIZHONGXINDEGUSUAN,ZAIGUOQU10NIANJIAN,ZHONGGUOJIAYONGKONGDIAODEBAOYOULIANGYUEWEI6YITAI。

  ZHAOCITUISUAN,MUQIANSHIYONGCHAOGUO5NIANDEJIAYONGKONGDIAOSHULIANGYOUKENENGBUZU2YITAI,SHIYONGCHAOGUO10NIANDEJIAYONGKONGDIAOSHULIANGHUIJINYIBUJIANSHAO。ANZHAOYENEITONGCHANG10%DEGUSUANBILI,JINNIANYIJIUHUANXINDEXUQIULIANGYOUKENENGBUHUICHAOGUO2000WANTAI。

  ZAIYIJIUHUANXINBUTIEZHENGCEMEIYOUDAFANWEILUODISHISHIDEQINGKUANGXIA,ZHEIGEYUQIDESHUZIWUFALINGYEJIEMANYI。ERCHENGSHISHICHANGXINZENGXUQIUZAOZAIGUOQUJINIANDEGAOZENGZHANGZHONGTOUZHIDAIJIN、NANYOUZUOWEI,ZAIZHANGSHIJIANDEGAOWENTIANQI,QIYEYEYAOMIANDUIKONGDIAOBAOYOULIANGDADAOTIANHUABANDEXIANSHI,YIKAOGAOWENTIANQICIJIXIAOFEIJINERLINGQUDAODUANHUODESHENGJING,YEXUZAIYEBUHUICHUXIANLE。

  XINZENGXUQIUJIANGJIZHONGCHUXIANZAISANSIJIYIXIASHICHANG。ANZHAO《ZHONGGUOTONGJINIANJIAN2018》DESHUJU,NONGCUNJUMINJIAYONGKONGDIAOMEIBAIHUBAOYOULIANGZAI2017NIANJINWEI52TAI,2018NIANYUJIWEI55TAI,ZHEISHIYIGEJIJUFAZHANQIANLIDESHICHANGKONGJIAN。GUOJIAXIANGGUANJIGOUYEZHUYIDAOZHEIYISHICHANGXUQIUDEKECUJINXING,2019NIAN8YUE28RI,CAIZHENGBUGONGBUJIANGBOKUAN300YIYUANYONGYUGULIGEDIDENONGCUNRENKOUSHIMINHUA,JIAKUAICHENGZHENHUADELIDU。JINJIEZHE,8YUE29RI,JIAOTONGBUGONGBUJIHUAJIANGZHONGDIANBUSHUNONGCUNKUAIDIWANGDIANDEJIANSHE,DAO2022NIANJIBENSHIXIANJIANZHICUNDIANSHANGPEISONGQUANFUGAI,JIESHIJIANGSHIXIANYOUZHENG“CUNCUNZHITONGYOU”、KUAIDI“XIANGXIANGYOUWANGDIAN”,ZHONGDIANKUAIDIQIYEZAIGUONEIZHONGDIANCHENGSHIJIANJIANGSHIXIAN48XIAOSHISONGDA。YUCITONGSHI,DIANSHANGXIACHENZAI2019LENGNIANYIJINGCHENGWEINONGCUNSHICHANGDELIANGDIAN。WULUNSUNINGHAISHIJINGDONG、PINDUODUO,DIANSHANGXIACHENJINYIBUJIFALENONGCUNSHICHANGDEXIAOFEINENGLI。ZHEIBUFENBEICUJIN、JIFADEXIAOFEINENGLIJIANGZHUANHUAWEIJIAYONGKONGDIAOZAI4~6JISHICHANGDEXUQIU。

  ZHIDEYITIDEHAIYOUZHEIYIJIBIESHICHANGDE“FANGDICHANQIAOWEIXIAOYING”。MUQIANCONGDUOCHUXINXIFANKUIKEZHI,ZAIYIERXIANCHENGSHIFANGDICHANSHICHANGYANGESHOUXIANDEQINGKUANGXIA,CENGJINGDEFANGDICHANSHICHANGZENGSHIZHENGZAISANSIXIANCHENGSHI“QIAOWEI”,FANGDICHANSHICHANGHAOWUYIWENSHILADONGJIAYONGKONGDIAOXIAOSHOUDEDONGLI。RANER,ZAINONGCUNSHICHANG,JIAYONGKONGDIAOQIYEQUEMIANLINSHANZHAIJIZHONGDUO、YONGHUSHIYONGXIGUANFUZA、PEISONGANZHUANGTIXIBUJIANQUANDENGZHUDUOWENTI,ZHEIYISHICHANGJIUJINGNENGZAI2020LENGNIANFAHUIDUODANENGLIANGBINGBUHAOSHUO。

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  ZOUGUOGUIMODIANFENG、JINRUHUAPOTAISHI、LIUYOUJULIANGKUCUN、SHICHANGMAOYIHUANJINGBUJIADEJIAYONGKONGDIAOXINGYE,MIANLINXINGYESHISHANGZUIDADESHICHANGNANTI。


SAOYISAO,ZUIXINZUIREJIADIANXINGYEDONGTAI,QUANWEISHUJU、ZHUANJIAGUANDIAN、XINWENREPINGJINZAIZHANGWO。WEIXINSOUSUO“SHANGHAIJIADIANWANG”/“shjiadian”JIKEGUANZHU,QIDAININDEDIANZANHUOPAIZHUAN!

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上一篇空调能效新标准年底颁布 行业将迎.. 下一篇空调市场“凉凉”白电双雄谁更焦..
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