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彩电行业的2019年:显示技术遍地开花 LCD屏逐渐被挤压

超级大满贯  DUICAIDIANQIYEERYAN,2019NIANDEGUANJIANCIJIBAOKUOZHUANXINGYUZIJIU,YOUBAOKUOAIoTYUGAOQINGDAPINGXIANSHIJISHU。

超级大满贯  ZHEIYINIANYIRANBEIYENEIRENWEISHICAIDIANXINGYEDEHANDONG,ZHENGGEXINGYECHUYULIANGEQIDIEDEZHUANGTAI,CHUANTONGCAIDIANQIYEJIELIANZHUANXING。ERDUIYUWEILAIDECAIDIANSHICHANG,YENEIRENSHIBIAOSHI,HUINUANJIXIANGBINGBUSHIHENMINGXIAN。

超级大满贯  TONGSHI,2019NIANYESHICAIDIANXINGYEXIANSHIJISHUBIANDIKAIHUADEYINIAN。YENEIRENSHIBIAOSHI,MUQIAN,CAIDIANSHICHANGKAISHIZHUJIANXIANXIANCHULCDPINGZHUJIANBEIJIYA,OLEDPINGRIJIANLIUXINGDEGEJU。RANER,RUJINSHICHANGSHANGDEXIANSHIJISHUMIANLINDUOPINLEIJINGZHENG,QLED、Micro LED、Mini LED、ELEDDENGDUOZHONGXIANSHIJISHUXIANGJICHUXIAN,SHIDEXIANSHIJISHUDEWEILAIZHUDAOLILIANGCHENGWEIWEIZHI。

超级大满贯  DANGQIAN,AIoTYUGAOQINGDAPINGXIANSHIJISHUCHENGWEICAIDIANCHANGSHANGDEGONGSHI,CHULECHUANTONGDECAIDIANQIYE,HUAWEI、YIJIADENGHULIANWANGQIYEYEZHENGXIANGRUJU,ZIHUAWEITUICHUZHIHUIPINGYILAI,GEDADIANSHICHANGSHANGYETUICHULEYI“PING”WEIGAINIANDEDIANSHICHANPIN。NEIME,SUIZHE5GJISHUDESHANGYONGLUODI,WEILAICAIDIANSHICHANGDETUPODIANZAINALI?

超级大满贯  XINGYEHANDONGCHIXU,ZANWUHUINUANJIXIANG

超级大满贯  RIQIAN,AOWEIYUNWANGLIANHEZHONGGUODIANZISHIXIANGXINGYEXIEHUIFABUDE2019NIANZHONGGUOCAIDIANSHICHANGDISANJIDUZONGJIEBAOGAOXIANSHI,2019NIANDISANJIDU,ZHONGGUOCAIDIANSHICHANGLINGSHOULIANG1034WANTAI,TONGBIXIAJIANG3.6%;LINGSHOUE277YIYUAN,TONGBIJIANSHAO10.4%。CAIDIANSHICHANGZI2018NIANDISIJIDUYILAIZHICI,LIANXUDISIGEJIDUXIAHUA,DIMICHENGWEICHANGTAI。

超级大满贯  AOWEIYUNWANGYUCE,2019NIANQUANNIAN,ZHONGGUOCAIDIANSHICHANGLINGSHOULIANG4678WANTAI,TONGBIXIAJIANG2%;LINGSHOUEWEI1365YIYUAN,TONGBIXIAJIANG8.4%,QIYEJINGYINGYALIJINYIBUJIADA,SHICHANGJINGZHENGJIANGJINYIBUJIAOZHE。

超级大满贯  SHISHISHANG,JINNIANQI,GEDACAIDIANJUTOUJUNZAIJINXINGZHUANXING。KANGJIAJITUANJINNIANLAIYIZHICHAOZHEDUOYUANHUAFANGXIANGZHUANXING,RUJINDEKANGJIAJITUANYICONGCHUANTONGYIYISHANGDECAIDIAN、JIADIANQIYEZHUJIANZHUANXINGCHENGWEIDUOYUANYEWUZONGHEXINGDEJITUAN。TCLJITUANYEQIDONGLEYEWUZHUANXING,JINNIAN4YUE,TCLJITUANWANCHENGZHONGZUBOLIZHINENGZHONGDUANJIXIANGGUANPEITAOYEWU,YOUXIANGGUANDUOYUANHUAJINGYINGZHUANWEIJUJIAOBANDAOTIXIANSHIJICAILIAOCHANYE,BINGYICHANYEQIANYIN,FAZHANCHANYEJINRONGHETOUZIYEWU。

超级大满贯  RANER,JINGUANDIANSHIJUTOUMENXIANGCHULE“WUHUABAMEN”DEZHUANXINGFANGSHI,DANSHIYEJIBINGBURURENYI,JIJIACAIDIANJUTOUJUNCHUXIANLEJINGLIXIAHUADEJIXIANG。HAIXINDIANQI2019NIANDISANJIDUCAIBAOXIANSHI,1-9YUESHIXIANYINGYESHOURU236.44YIYUAN,TONGBIXIAJIANG2.91%;JINGLIRUN2.65YIYUAN,TONGBIXIAJIANG21.10%。SICHUANZHANGHONGFABUDE2019NIANDISANJIDUBAOGAOXIANSHI,QIANSANJIDUGAIGONGSISHIXIANYINGYEZONGSHOURU622.1YI,TONGBIZENGZHANG7.6%,SHIXIANGUIMUJINGLIRUN3849.4WAN,TONGBIXIAJIANG81.2%。

超级大满贯  XIANGJIAOERYAN,KANGJIADEYEJIJIAOWEILIANGYAN,SHIXIANLEYINGSHOU、JINGLISHUANGSHOU。GENJUSHENKANGJIAAFABUDE2019NIANDISANJIDUYEJIBAOGAO,QIANSANJIDU,KANGJIAJITUANGONGSHIXIANYINGYESHOURU416.81YIYUAN,TONGBIZENGZHANG40.05%;LIRUNZONGE6.46YIYUAN,TONGBITISHENG44.64%。DANZHIDEZHUYIDESHI,YENEIRENSHIRENWEI,KANGJIAYEWUDETISHENG,SHISHOUDAOLEXINYEWUDELADONGZUOYONG。

  CIWAI,SHANGYOUMIANBANCHANSHANGDEYEJIYECHUXIANCHIXUZOUDIEZHUANGTAI。TCLCHUXIANZENGLIBUZENGSHOUJIXIANG,2019NIANQIANSANJIDU,TCLJITUANYINGYESHOURUWEI588.18YIYUAN,TONGBIXIAJIANG28.48%;GUISHUSHANGSHIGONGSIGUDONGJINGLIRUNWEI34.87YIYUAN,TONGBIZENGZHANG21.26%。ERJINGDONGFANGZEXIANXIANCHUZENGSHOUBUZENGLIDEZHUANGKUANG,QIANSANJIDUJIDONGFANGYINGSHOUWEI857.22YIYUAN,TONGBIZENGJIA23.40%;GUISHUYUSHANGSHIGONGSIGUDONGDEJINGLIRUNWEI18.52YIYUAN,TONGBIJIANSHAO45.18%。

超级大满贯  DUOMINGYENEIRENSHIDUILANJINGTMTJIZHEBIAOSHI,MUQIAN,QUANQIUMIANBANCHUXIANGONGGUOYUQIUDEJUMIAN,ZHEIYINGXIANGDAOMIANBANDEJIAGE,JINERYINGXIANGDAOMIANBANCHANGSHANGDEYEJI。

超级大满贯  JIADIANXINGYEZISHENGUANCHARENSHILIUBUCHENBIAOSHI:“MUQIAN,MIANBANXINGYEHESHOUJIXINGYEDOUDUIMINGNIANCHIJIAOWEILEGUANDEQIDAI。DANSHIMINGNIANDEDIANSHISHICHANGRENGRANBURONGLEGUAN。”

超级大满贯  ZISHENCHANYEJINGJIGUANCHAJIALIANGZHENPENGDUILIUBUCHENDEGUANDIANBIAOSHIRENTONG,TABIAOSHI:“WORENWEI2020NIANCAIDIANSHICHANGDEXIAOLIANGZUIDUOYU2019NIANCHIPING,HENNANYOUYIGEMINGXIANDEZENGZHANG。SHOUXIAN,CAIDIANSHICHANGDESHICHANGBAOHEDUFEICHANGGAO;QICI,NIANQINGYONGHUJIANGDABUFENDEXIUXIANYULESHIJIANFANGZAILEZHINENGSHOUJISHANG,JIDIANSHISHICHANGDAILAIJIAODADECHONGJI。”

  YUCITONGSHI,LIUBUCHENYUZHONGGUOJIAYONGDIANQISHANGYEXIEHUICHANGWUFUMISHUZHANGZHANGJIANFENGJUNRENWEI,SHOUJIDUICAIDIANSHICHANGZAOCHENGLEZHIJIEDECHONGJI。

  XIANSHIJISHUBIANDIKAIHUA,WEILAIZHUDAOLILIANGCHENGWEIWEIZHI

  JINRU2019NIANYILAI,CAIDIANXINGYEXIANQILEYIGUXIANSHIJISHUCHAO,YENEIRENSHIDUIJIZHEBIAOSHI,MUQIAN,CAIDIANSHICHANGDEZHULIUXIANSHIJISHUWEILCDJISHUYUOLEDJISHU,KAISHIZHUJIANXIANXIANCHULCDPINGZHUJIANBEIJIYA、OLEDPINGRIJIANLIUXINGDEGEJU。

超级大满贯  JULEJIE,OLEDDIANSHIZIDANSHENGYILAIJIUBEITIESHANGLEYOUYUYEJINGDIANSHIDE“ZIFAGUANG”、“GAOSEYU”、“KUANSHIJIAO”、“GAOLIANGDU”、“ROUXING”DENGBIAOQIAN。CHUANGWEI、ZHANGHONGDENGDUOJIADIANSHICHANGSHANGZHENGXIANGBUJU。

  SHICHANGDIAOCHAJIGOUIHS MarketYUJI,OLEDDIANSHI2017NIANXIAOLIANGWEI179WANTAI,2026NIANJIANGZENGZHANGZHI1779WANTAI,SUIZHEOLEDDIANSHIMIANBANJIAGEZHUJIANWENDING,SHICHANGGUIMOJIANGZENGZHANG9.96BEI。

  NEIMEOLEDXIANSHIJISHUNENGFOUCHENGWEIXIAYIDAIXIANSHIJISHUDEZHUDAOLILIANGNI?JIZHELEJIEDAO,RUJINSHICHANGSHANGDEXIANSHIJISHUMIANLINDUOPINLEIJINGZHENG。

超级大满贯  QLEDJISHUZHUJIANXINGQI,SANXING、TCL、XIAOMIDENGDUOJIADIANSHICHANGSHANGDUICIJUNYOUSUOBUJU。SANXINGFABUDESHUJUXIANSHI,SANXINGQLEDDIANSHI2018NIANQUANNIANXIAOLIANG260WANTAI,MEINIANDOUCHENGKUAISUZENGZHANGQUSHI,JINJINNIANSHANGBANNIANJIUSHOUCHUYUE200WANTAI,TONGBIZENGZHANG127%。YUJIJINNIANXIABANNIANSANXINGQLEDDIANSHIDEXIAOLIANGWEI300WANTAI,QUANNIANXIAOLIANGYOUWANGDA500WANTAI,TONGBIZENGZHANG92%。

  ERKANGJIAZESHENGENGMicro LEDJISHULINGYU,RIQIAN,KANGJIAJITUANDUIWAIFABUGONGGAO,NICHUZI15YIYUANYUZHONGQINGLIANGSHANCHANYETOUZIYOUXIANGONGSIHEZICHENGLIZHONGQINGKANGJIABANDAOTIGUANGDIANYANJIUYUAN,BINGYIGAIYANJIUYUANWEIZHUTITOUZIBUCHAOGUO25.5YIYUANCAIGOUMicro LEDXIANGGUANDEJIQISHEBEI,KAIZHANMicro LEDXIANGGUANDECHANPINYANFA、SHENGCHANHEXIAOSHOU。LEDinside YANJIUSHUJUXIANSHI,2022 NIAN Micro LED XIANSHIDESHICHANGXIAOSHOUEJIANGDADAO 6.94 YIMEIYUAN,2025 NIANSHICHANGGUIMOJIANGDADAO 29 YIMEIYUAN。

超级大满贯  CHULEQLEDHEMicro LED,Mini LED、ELEDJISHUDENGDUOZHONGXIANSHIJISHUXIANGJICHUXIAN,SHIDEXIANSHIJISHUDEWEILAIZHUDAOLILIANGCHENGWEIWEIZHI。

  CHANYEGUANCHARENSHIDINGSHAOJIANGCENGDUILANJINGTMTJIZHEBIAOSHI:“OLEDJISHU、LIANGZIDIANJISHU、Micro LEDJISHUCONGZHONGJIDEFAZHANFANGXIANGLAISHUO,DOUYOUYIGEGONGTONGDETEDIAN,JIUSHIZIFAGUANG,SHIXIANCHAODAPINGROUXINGXIANSHI。DANSHICONGMUQIANDEFAZHANZHUANGKUANGLAIJIANG,OLEDHELIANGZIDIANJISHUYIJINGQUDELEXIANJI。PANDUANYIXIANGJISHUNENGFOUCHENGWEICHANYEZHULIU,YAOKANZHENGGEDECHANYELIANSHENGTAISHIFOUWANSHAN,SHIFOUYOUGENGDUODEQIYEYUANYIJIARUQICHANYESHENGTAI。”

  YUCITONGSHI,DUIYUXINXINGXIANSHIJISHUDEXIANZHUANG,DUOMINGYENEIRENSHIBIAOSHI,MUQIAN,BUGUANSHIMini LEDJISHUHAISHIMicro LED,DOUMEIYOUXINGCHENGGUIMOHUADESHICHANG,CHANPINHEJISHUDECHENGSHUDUXUYAOSHICHANGDEKAOLIANG,WEILAINENGBUNENGZHENZHENGDETUIGUANGKAILAIHAIBUNENGDECHUJIELUN。

  ERGUANYULIANGZIDIANJISHU,LIANGZHENPENGBIAOSHI:“XIANZAISHICHANGSHANGMEIYOUZHENZHENGDELIANGZIDIANDIANSHI,SHICHANGSHANGSUOYOUHAOCHENGQLEDDEDIANSHISHISHISHANGDOUSHIYEJINGDIANSHI,ZHIBUGUOSHIZAIYEJINGDIANSHIYEJINGPINGMUHOUMIANDELEDBEIGUANGYUANSHANGJIALEYICENGLIANGZIDIANMO,GAISHANLECHUANTONGYEJINGDIANSHIDESECAI,BINGBUNENGGAIBIANYEJINGDIANSHIDEXIANSHIQUEXIAN。”

  QIYEZHENGXIANBUJUAIoT,GAOQINGDAPINGHUOCHENGWEILAITUPODIAN

超级大满贯  JIZHEFAXIAN,CHULEXIANSHIJISHUDEGENGDIE,JIASUZHINENGZHIZAO、XIANGZHINENGJIAJULINGYUBUJUJIHUCHENGLESUOYOUDIANSHICHANGSHANGDEWEILAIFAZHANFANGXIANG。

超级大满贯  JINRU2019NIANYILAI,ZHANGHONGJIAKUAILEQIBUJURENGONGZHINENGSAIDAODESUDU。CES 2019SHANG,ZHANGHONGJIZHONGZHANSHILEJIYU“AI+IoT”YINGYONGDECHiQDIANSHI、BINGXIANG、KONGDIAODENG,BINGTONGGUOIoTZHENGHEQUANWUZHINENGJIADIAN。SUIHOU,JINNIAN5YUE,SICHUANZHANGHONGYI19.03YIYUANTOUZIJIANSHEZHINENGZHIZAOCHANYEYUANZHIHUIXIANSHIZHONGDUANXIANGMU。KANGJIAJITUANZEBIAOSHI,QIYANFATOURUNIANNIANDIZENG,2018NIANTONGBIZENGZHANGDA20%YISHANG,YANFAMIAOZHUNAI、IoT、8K、5GHEXINCAILIAODENGQIANYANLINGYU。CIWAI,HAIXINTUICHUSHEJIAODIANSHI,CHUANGWEITUICHUAIoTDAPING……

  YENEIRENSHIPUBIANRENWEI,AIOTDUIYUJIADIANXINGYELAISHUO,SHIYIGEBIRANDEXUANZE,HULIANWANGSHITISHENGZHINENGJIAJUYONGHUTIYANDEYIZHONGJISHUSHOUDUAN,RENGONGZHINENGHULIANWANGJISHUYUZHINENGJIAJU、ZHIHUIJIATINGXINGYEXIANGJIEHE,ZHINENGJIAJUGEGESHEBEIYUSHEBEIZHIJIANHUILIANJIE,RENYUSHEBEIZHIJIAN,SHEBEIYUSHEBEIZHIJIANHUIJINXINGHUDONG、XINXIGONGXIANG,ZHEIYANGDEHUABIANNENGJIXIAOFEIZHETIGONGZHINENGJIAJUJIEJUEFANGAN。

  KANZHUN“AI+IoT”ZHEIYIFENGKOUDEBUJINJINSHICHUANTONGDIANSHIPINPAI,XIAOMI、HUAWEI、HONGMI、YIJIADENGHULIANWANGCHANGSHANGYEZHENGXIANGRUJU,“AI+5G+IoT”CHENGWEIZHINENGDIANSHIDEXIANGBOBO。YENEIRENSHIBIAOSHI,MUQIAN,JIHUSUOYOUJIADIANQIYEDOUYIZAIAIoTLINGYUJINXINGLEBUJU,SAIDAOYONGJI;DANDAODISHEIGENGYOUYOUSHI,HAIWEIXIANXIANCHULAI。

超级大满贯  ZHIDEZHUYIDESHI,ZIHUAWEITUICHUZHIHUIPINGYILAI,YI“PING”WEIGAINIANDEDIANSHIBIANXIANQILEYIGURECHAO,BIRUTCLTUICHUZHIPING、ZHANGHONGTUICHUJIZHIPING、KANGJIAFABULEWEILAIPINGDENGDENG。DUICI,YENEIRENSHIPUBIANRENWEI,CAIDIANXINGYEYIJINGDAODATIANHUABAN,SHICHANGXUYAOXINDEGAINIAN,ZAIAIoTJISHUBEIJINGXIA,YIPINGMUWEIJIAOHURUKOUQUDATONGZHENGGEZHIHUIJIATINGSHIYIGEJIHUI。

  CIWAI,SUIZHE5GDESHANGYONGLUODI,GEGEDIANSHICHANGSHANGJUNMIAOZHUNLEGAOQINGDAPINGXIANSHIJISHULINGYU,YUSHI,“5G+4K”、“5G+8K”“5G+AI+8K”GAINIANDIEQI。SANXINGHELGSHENZHIRANQILE8KDAZHAN,HUZHIDUIFANGDE8KDIANSHIBUDABIAO。HANMEIFENXICHENG,SANXINGHELGDOUDASUANZAI8KDIANSHILINGYUZHENGQUGENGDUODEHUAYUQUAN,YICILAIZHENGDUOZHIDING8KDIANSHIBIAOZHUNDEZHUDAOQUAN。

超级大满贯  DUIYUWEILAICAIDIANXINGYEDEFAZHANFANGXIANG,LIUBUCHENBIAOSHI,CONGCAIDIANQIYECANJIACES 2020XIAOFEIDIANZIZHANTOULUDEXINXIKAN,BUSHAOCHANGJIABAGONGYESHEJIZUOWEIYIGEHENZHONGYAODEZHANSHIFANGXIANG,“GONGYESHEJIJIUSHICHANPINDEZAOXINGSHEJI,JIUSHIZENMEBADIANSHIZUODEWAIGUANKANQILAIGENGJUYISHUXING,GENGRANGNIANQINGRENXIHUAN,GENGYUJIAJUHUANJINGSHIPEI。”

  CIWAI,YENEIRENSHIPUBIANRENWEI,GAOQINGDAPINGHUICHENGWEIXINDETUPODIAN。AOWEIYUNWANGYUCE,2020NIAN10.5DAIXIANMIANBANCHANNENGJINYIBUKUOZHANG,65YINGCUNSHICHANGFENEJIXUKUODA,YUJIJIANGDADAO19.6%,CHENGWEIZHONGGUOLINGSHOUSHICHANGDIERDACHICUN。SUIZHEDACHICUNCHANPINDEPUJI,ZHONGGUOCAIDIANSHICHANGPINGJUNCHICUNZAI2019NIANYOUWANGTUPO51YINGCUN,2020NIANDACHICUNJINCHENGCHIXUJIASHEN,PINGJUNCHICUNHAIJIANGYOUSUOZENGZHANG,YUJIJIANGDADAO53YINGCUN。

超级大满贯  RANER,ZHANGJIANFENGYEBIAOSHI,MUQIAN,YONGHUDUICAIDIANDEXUQIUZAIXIAJIANG,HULIANWANGQIYECIQIANXIANQIDEJIAGEZHANYIJINGYOUXIANG65CUN、75CUNCAIDIANMANYANDEQUSHI。


SAOYISAO,ZUIXINZUIREJIADIANXINGYEDONGTAI,QUANWEISHUJU、ZHUANJIAGUANDIAN、XINWENREPINGJINZAIZHANGWO。WEIXINSOUSUO“SHANGHAIJIADIANWANG”/“shjiadian”JIKEGUANZHU,QIDAININDEDIANZANHUOPAIZHUAN!

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