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盘点彩电行业2019三大关键词:8K OLED 智慧屏

  GANGGANGGUOQUDE2019NIAN,DUIJIADIANXINGYESHITESHUDEYINIAN,MAIGAODUANDIANSHICHANPINQUSHIYUELAIYUEGAO。JINGUANZHENGTISHICHANGCHENGXIANXIAHUATAISHI,DANYIRANDANGBUZHUXIAOFEIZHEDUIGAODUANCHANPINDERENKEHEXUQIU。8K、5G、WULIANWANG、RENGONGZHINENGDENGXINJISHUDEBAOFA,DUIJIADIANXINGYEDEFAZHANQIDAOJIASUZUOYONG。 “ZHIHUIPING”DENGXINGAINIANCENGCHUBUQIONG,BUDUANSHUAXINZHEXIAOFEIZHEDUICHANPINDERENZHI。ERSUIZHEOLEDMIANBANXINGYEDECHANNENGSHIFANG,OLEDDIANSHIJIANGYINGLAIDABAOFA。

  关键词1 8K大屏

  8K电视开启发展元年

  2019NIANSHICAIDIANXIANSHIJISHUFAZHANDEGUANJIANYINIAN,QIZHONG,8KDIANSHIYIJINGRENDESUDUJUEQI。JUSHANGYEXINXITIGONGSHANGIHS MarkitTONGJI,2019NIAN,8KDIANSHIDEQUANQIUCHUHUOLIANGTUPOLE30WANTAI,JIAO2018NIANQUANQIUCHUHUOLIANGZHANGFUCHAO400%。RUGUOSHUO,2018NIANDE8KDIANSHICHANYECHUYU“JIXIWANGYUWEILAI”JIEDUAN,NEIME,2019NIANWUYISHI8KDIANSHICHANYEFAZHANDEYUANNIAN。

  CONGSHANGYOUMIANBANCHANGSHANGFANGMIANKAN,SANXINGDisplay、JINGDONGFANG、HUAXINGGUANGDIANDENGZHENGZAIJIJIBUJU8KMIANBAN。IHS MarkitDESHUJUXIANSHI,2019NIANSANXINGDIANZI8KYEJINGMIANBANZAIQUANQIUSHICHANGCHUHUOCHAO30WANPIAN,BICHUSHIYUQIGAOCHU19.5%,ZHANQUANQIUZONGCHUHUOLIANGDE83.6%。GAIJIGOUYUJI,2020NIAN,8KMIANBANDECHANNENGJIANGCHIXUZENGJIA。

超级大满贯  TONGSHI,8KDIANSHICHENGWEILEGEDACAIDIANCHANGSHANGDEXINZHANCHANG。ZAI2019NIANDEGUOJIXIAOFEILEIDIANZICHANPINZHANLANHUI(CES)SHANG,GEDACAIDIANCHANGSHANGFENFENFABUHUOZHANSHILE8KDIANSHICHANPIN。TONGSHI,GUOJIAXIANGGUANZHENGCEDALIZHICHILECAIDIANXINGYEDEXINFAZHAN。2019NIAN2YUE,YOUGONGYEHEXINXIHUABU、GUOJIAGUANGBODIANSHIZONGJU、ZHONGYANGGUANGBODIANSHIZONGTAILIANHEFABUDE《CHAOGAOQINGSHIPINCHANYEFAZHANXINGDONGJIHUA(2019-2022NIAN)》TICHU,JIANGSHIXING“4KXIANXING、JIANGU8K”DEZONGTIJISHULUXIAN,DALITUIJINCHAOGAOQINGSHIPINCHANYEFAZHANHEXIANGGUANLINGYUDEYINGYONG。

  ERZAIJIAGESHANG,BAOKUODIANSHI、SHANGXIANDENGCHANPINZAINEI,DACHICUNYEJINGMIANBANDEJIAGECHIXUXIAJIANG,WEIZHONGDUANCHANPINDEJIANGJIAHUODEGENGDADEKONGJIAN。MUQIAN,65YINGCUNYEJINGDIANSHIJUNJIAYIJINGSHISHOU5000YUANWEIZHI,ZHEIWUYISHIXIAOFEIZHEXIWENLEJIANDESHICHANGZHUANBIAN。ERDACHICUNCHANPINJIAGEYUPUJIDUDANGRANXIXIXIANGGUAN,KEYIYUJIAN,2020NIAN70YINGCUNDIANSHICHANPINZOUJINQIANJIAWANHUSIHUBINGBUSHIMENG。

  关键词2 智慧屏

  智慧屏犹如鲶鱼搅动彩电业

超级大满贯  CHULE8KDIANSHIFENGKOUWAI,ZHIHUIPINGDECHUXIANWEICAIDIANSHICHANGZHURULEXINHUOLI,BINGZHUJIANCHENGWEICAIDIANXINGYEDEREDIANZHIYI。

超级大满贯  “DIYIGECHIPANGXIE”DEQIYESHIHUAWEI。2019NIAN8YUE,HUAWEIRONGYAOFABUSHOUKUANDAZAIHONGMENGCAOZUOXITONGDEZHONGDUANCHANPIN―RONGYAOZHIHUIPING,JIANGZHIHUIPINGDINGYIWEIDAPINGSHEBEIZAIQUANCHANGJINGZHIHUIHUASHIDAIDEQUANXINSHENGJI。RONGYAOZHIHUIPINGJIANGZHIHUIJIAOHUZHONGXIN、KUAPINGTIYANZHONGXIN、IoT(WULIANWANG)KONGZHIZHONGXIN、YINGYINYULEZHONGXINJINXINGZHENGHE,CHENGWEILEJIATINGZHIHUIZHUSHOU、CHAODAPINGSHOUJI、HiLink(HUAWEIKAIFADEZHINENGJIAJUKAIFANGHULIANPING)SHENGTAIGUANJIA、CHAOJIJIATINGYINGYUAN。

  SUIHOU,GUONEICAIDIANXINGYESANJUTOULUXUTUICHUZHIHUIPINGXINPIN。TCLLVXIANFABUXESSZHIPINGDIANSHI,HAIXINFABUQUANXINDEZHIHUIDAPINGJIAOHUXITONGHi TableHESHEJIAODIANSHIXINPINS7,CHUANGWEIZAI“SHUANG11”ZHIQIANTUICHUQUANXINQIJIANJIXINGH90ZHIHUIPING。

超级大满贯  SUIZHE5GSHANGYONGJIASULUODI,ZHINENGDIANSHISHIWULIANWANGDEZHONGYAORUKOUYIJINGCHENGWEIXINGYEGONGSHI。YOUYENEIRENSHIRENWEI,ZHINENGSHOUJIHEZHINENGDIANSHISHIXIANLEBEISUFAZHAN,YIJINGCHENGWEIMUQIANJIATINGYULEZHONGZHINENGHUACHENGDUZUIGAODELIANGLEICHANPIN。DAXIAOPINGZAIXIANSHI、YULE、JISHUSHANGCUNZAIZHUDUOGONGXING,SUIZHEAIHEIoTJISHUDEDAOLAI,SHOUJIHEDIANSHIDERONGHESHIZAIBIXING。

  AOWEIYUNWANGFABUDE《2019NIANZHONGGUOCAIDIANSHICHANGDISANJIDUZONGJIEBAOGAO》RENWEI,ZHIHUIPINGXIANGCAIDIANXINGYESHIFANGLEZHUDUOJIJIXINHAO。YISHISHENGJI、JIANHUACHANPINXIAN,ZHIHUIPINGBAITUOLECAIDIANJIXINGPANGZA、TONGZHIDEJUMIAN,JUYOUJIQIANGDECHANPINDUTEXINGHECHAYIHUA;ERSHIFUYUCAIDIANGAOJIAZHISHUXING,SHIGEDACAIDIANCHANGSHANGBAITUODIJIA、DIXIAODESHICHANGJINGZHENG;SANSHIDAILAILEXINXINGPINPAIHEQIANZAIXIAOFEIZHE;SISHITUIDONGRENGONGZHINENGDIANSHIJISHUDEPUJI。

  关键词3 OLED OLED电视高歌猛进逆势而动

  ZAIZHENGGECAIDIANSHICHANGYIPIANAIHONGZHIZHONG,QUEYOUMOUDIANSHIPINLEIRENGZAIGAOGEMENGJINNISHIERDONG,ZHEIJIUSHIOLEDDIANSHI。2019NIANDUIYUOLEDDIANSHILAISHUO,GUANJIANZISHI“ZENG”。

超级大满贯  DUIBICHUANTONGYEJINGDIANSHI,OLEDMIANBANGEXINDEYOUJICAILIAODAILAILEZIFAGUANGZHEIYIGUANJIANTEXING。ZAICIJICHUSHANG,OLEDDIANSHIZAIHUAMIANMINGANDUIBI、SEYUFANWEI、FENGZHILIANGDUDENGFANGMIANDOUYOUZHEGENGWEICHUSEDEBIAOXIAN,YINCIJUYOUMINGXIANCHAYIHUAYOUSHI。

  2019NIANOLEDDIANSHIZAIZHONGGUOSHICHANGDEXIAOLIANGZENGFUTUPO80%;2019NIANZHONGGUOOLEDDIANSHISHICHANGDEPINPAISHULIANGJIXUZENGZHANG,HAIXIN、SONGXIADENGDAPINPAIQIANGSHIJIARUZHANGXIANOLEDYOURENMEILI。ERJINRIXIAOXICHENG,2020NIANHUAWEI、XIAOMIYEJIANGJIARUOLEDDIANSHIZHENYING,JIESHIOLEDDIANSHISHICHANGDECHANPINJIANGDEDAOJIDAFENGFU。

  ZHONGGUANCUNZAIXIANDIANSHICHANPINGUANZHUDUTONGJISHUJUXIANSHI,2019NIAN,OLEDDIANSHIPINGJIE26.8%DEGUANZHUDUZHANBI,CHENGWEINIANDUZUISHOUXIAOFEIZHEGUANZHUDEDIANSHIPINLEI,ZHEIGESHUJUJIEGUOZHENGMINGOLEDDIANSHIYIJINGCHENGWEIZHONGGUODIANSHISHICHANGZUIJURENQIDEDIANSHIPINLEI。

超级大满贯  ZAISHANGYOUOLEDMIANBANDECHANNENGFANGMIAN,DIANSHIOLEDMIANBANQUANQIUWEIYIGONGYINGSHANGLG DispalySHIZHONGJIANDINGJIADATOURU,ZHILIYURANGGENGDUOXIAOFEIZHEXIANGSHOUOLEDJISHUDAILAIDEYOUXIUSHIJUETIYAN。2019NIAN,LG DisplayDASHOUBITOUJIANDEGUANGZHOU8.5DAIOLEDMIANBANSHENGCHANXIANZHENGSHIJUNGONG,MUQIANYUETOUCHAN6WANPIANBOLIJIBAN,MANCHANHOUBOLIJIBANCHULINENGLIJIANGDADAO9WANPIAN/YUE,JIESHIOLEDDIANSHIMIANBANGONGBUYINGQIUDEZHUANGKUANGHUIDEDAOGENBENHUANJIE。TONGSHI,SUIZHEZAIGUONEIDUODIKAIHUADEOLEDMIANBANSHENGCHANXIANDEZHUBUTOUCHAN,2020NIANOLEDJIANGYINGLAIDIYICIJIAODAGUIMODECHANNENGSHIFANG。


SAOYISAO,ZUIXINZUIREJIADIANXINGYEDONGTAI,QUANWEISHUJU、ZHUANJIAGUANDIAN、XINWENREPINGJINZAIZHANGWO。WEIXINSOUSUO“SHANGHAIJIADIANWANG”/“shjiadian”JIKEGUANZHU,QIDAININDEDIANZANHUOPAIZHUAN!

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